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01 - Introduction
01 - The Power of Predictive Analytics.mp4
4.71 MB
01 - The Power of Predictive Analytics.srt
1.63 KB
02 - Expectations and course organization.mp4
1.87 MB
02 - Expectations and course organization.srt
1.76 KB
03 - How to use the exercise files.mp4
5.48 MB
03 - How to use the exercise files.srt
2.80 KB
02 - 1. Customer Analytics Overview
01 - The importance of customer analytics.mp4
6.34 MB
01 - The importance of customer analytics.srt
6.74 KB
02 - The customer lifecycle.mp4
3.65 MB
02 - The customer lifecycle.srt
3.79 KB
03 - Apply analytics to the customer lifecycle.mp4
4.05 MB
03 - Apply analytics to the customer lifecycle.srt
3.94 KB
04 - Sources of customer data.mp4
4.89 MB
04 - Sources of customer data.srt
4.44 KB
05 - The customer analytics process.mp4
2.65 MB
05 - The customer analytics process.srt
2.60 KB
06 - Use case Online computer store.mp4
3.50 MB
06 - Use case Online computer store.srt
3.38 KB
03 - 2. Will You Become My Customer
01 - The customer acquisition process.mp4
1.33 MB
01 - The customer acquisition process.srt
1.32 KB
02 - Find high propensity prospects.mp4
4.74 MB
02 - Find high propensity prospects.srt
4.03 KB
03 - Recommend best channel for contact.mp4
4.23 MB
03 - Recommend best channel for contact.srt
3.58 KB
04 - Offer chat based on visitor propensity.mp4
5.43 MB
04 - Offer chat based on visitor propensity.srt
4.80 KB
05 - Use case Determine customer propensity.mp4
25.19 MB
05 - Use case Determine customer propensity.srt
11.80 KB
04 - 3. What Else Are You Interested In
01 - Upselling and cross-selling.mp4
6.01 MB
01 - Upselling and cross-selling.srt
6.22 KB
02 - Find items bought together.mp4
4.61 MB
02 - Find items bought together.srt
4.52 KB
03 - Create customer group preferences.mp4
5.76 MB
03 - Create customer group preferences.srt
5.09 KB
04 - User-item affinity and recommendations.mp4
5.95 MB
04 - User-item affinity and recommendations.srt
5.61 KB
05 - Use case Recommend items.mp4
9.76 MB
05 - Use case Recommend items.srt
5.04 KB
05 - 4. How Much Is Your Future Business Worth
01 - Generate customer loyalty.mp4
4.07 MB
01 - Generate customer loyalty.srt
3.96 KB
02 - Create customer value classes.mp4
4.39 MB
02 - Create customer value classes.srt
4.19 KB
03 - Discover response patterns.mp4
4.48 MB
03 - Discover response patterns.srt
4.21 KB
04 - Predict customer lifetime value.mp4
5.53 MB
04 - Predict customer lifetime value.srt
4.95 KB
05 - Use case Predict CLV.mp4
10.75 MB
05 - Use case Predict CLV.srt
5.27 KB
06 - 5. Are You Happy with Me
01 - Improve customer satisfaction.mp4
4.30 MB
01 - Improve customer satisfaction.srt
4.54 KB
02 - Predict intent of contact.mp4
4.76 MB
02 - Predict intent of contact.srt
4.84 KB
03 - Find unsatisfied customers.mp4
4.77 MB
03 - Find unsatisfied customers.srt
4.51 KB
04 - Group problem types.mp4
4.43 MB
04 - Group problem types.srt
4.53 KB
05 - Use case Group problem types.mp4
12.18 MB
05 - Use case Group problem types.srt
6.33 KB
07 - 6. Will You Leave Me
01 - Prevent customer attrition.mp4
2.81 MB
01 - Prevent customer attrition.srt
2.73 KB
02 - Predict customers who might leave.mp4
3.93 MB
02 - Predict customers who might leave.srt
3.52 KB
03 - Find incentives.mp4
3.99 MB
03 - Find incentives.srt
3.38 KB
04 - Discover customer attrition patterns.mp4
3.96 MB
04 - Discover customer attrition patterns.srt
3.42 KB
05 - Use case Customer patterns.mp4
16.76 MB
05 - Use case Customer patterns.srt
8.12 KB
08 - 7. Best Practices
01 - Devise customer analytics processes.mp4
3.14 MB
01 - Devise customer analytics processes.srt
2.92 KB
02 - Choose the right data.mp4
2.17 MB
02 - Choose the right data.srt
2.27 KB
03 - Design data processing pipelines.mp4
2.37 MB
03 - Design data processing pipelines.srt
2.21 KB
04 - Implement continuous improvement.mp4
1.40 MB
04 - Implement continuous improvement.srt
1.60 KB
09 - Conclusion
01 - Next steps and additional resources.mp4
2.33 MB
01 - Next steps and additional resources.srt
1.47 KB
Bonus Resources.txt
0.38 KB
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